Marketing Manager
Ontario 3 hours ago
Job Description
Position Overview:
We are seeking a dynamic and results-driven Marketing Manager to lead our marketing team and drive brand growth. The ideal candidate will develop, implement, and oversee marketing strategies to increase brand awareness, customer engagement, and revenue. This role requires expertise in digital marketing, content strategy, campaign management, and data-driven decision-making.
Key Responsibilities:
Develop and execute comprehensive marketing strategies to drive business growth.
Oversee digital marketing campaigns, including SEO, SEM, PPC, email marketing, and social media.
Manage content marketing efforts, ensuring consistency in brand messaging.
Conduct market research and competitor analysis to identify trends and opportunities.
Plan and implement lead generation strategies to drive sales.
Collaborate with cross-functional teams, including sales and product development, to align marketing initiatives.
Analyze campaign performance and optimize strategies for maximum ROI.
Manage the marketing budget and ensure cost-effective campaigns.
Build relationships with external agencies, influencers, and media partners.
Monitor and report on key marketing metrics and KPIs.
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