Social Media Coordinator Salary in Australia

Social Media Coordinator job description

Job Title: Social Media Coordinator

Overview/Summary of the role: The Social Media Coordinator is responsible for managing multiple social media platforms and creating engagement-driving content to build and maintain a company's online brand presence. They work closely with the marketing team to understand the company's goals and develop social media strategies to achieve them.

Responsibilities and Duties:

- Develop and execute social media marketing campaigns to increase brand awareness and engagement.

- Monitor social media channels for customer feedback and respond to inquiries in a timely manner.

- Create, curate and schedule content for various social media platforms.

- Collaborate with designers and copywriters to create visually appealing and engaging social media posts.

- Analyze social media data to track the success of campaigns and adjust strategies accordingly.

Social Media Coordinator interview questions

Interviewer: Hi there, thank you for coming in today. Could you start by telling us your name and a little bit about your experience with social media marketing?

Candidate: Hi, my name is Sarah and I have been working in social media marketing for the past three years. I have experience managing social media accounts for both small and large businesses, creating content, and analyzing analytics.

Interviewer: Great, Sarah. Can you walk us through how you approach creating a social media strategy for a new client?

Candidate: Sure! First, I like to understand the client's goals and target audience. Then, I research their competition to see what works well and what can be improved. I then create a content calendar and establish key performance indicators to track success.

Interviewer: How do you stay up-to-date with the latest social media trends and algorithms?

Candidate: I make sure to follow industry thought leaders, attend conferences and webinars, and regularly read industry publications like Social Media Examiner and AdWeek.

Social Media Coordinator Salaries by cities in Australia

The highest salary for Social Media Coordinator in Australia can be found in Melbourne, followed by Gold Coast 2nd, and Sydney 3rd.