Job Title: Marketing Executive Salary : 35k Location: Central London *No Sponsorship offered for this role* Are you a creative and results-driven marketer with a passion for digital campaigns? Do you thrive in a fast-paced environment where your ideas can make an impact? Our client, a leading IT consulting firm, is looking for a Marketing Executive to develop and execute high-impact digital marketing campaigns that drive brand awareness and lead generation. The Role As a Marketing Executive , you will play a key role in shaping and delivering digital marketing strategies. You'll manage multi-channel campaigns, create compelling content, and optimize performance to maximize engagement. Key Responsibilities: ?Plan and execute digital marketing campaigns across web, email, social media, and paid media. ? Create engaging content and marketing materials tailored to IT and tech audiences. ? Manage and optimize SEO, PPC, and social media advertising for maximum ROI. ? Collaborate with designers and developers to enhance website content and user experience. ? Track campaign performance using analytics tools and provide insights for improvement. ? Research industry trends and competitors to inform marketing strategies. ? (Desirable) Work on AI-driven marketing initiatives and automation tools. What We're Looking For: ?? Marketing Experience - 2 years in B2B digital marketing, preferably in IT, tech, or professional services. ?? Campaign Management - Hands-on experience with paid and organic digital campaigns. ?? SEO& PPC Knowledge - Understanding of Google Ads, LinkedIn Ads, and website optimization. ?? Content Creation - Ability to craft compelling copy for web, email, and social media. ?? Analytics& Reporting - Proficiency in Google Analytics, HubSpot, or similar tools. ?? Tech-Savvy - Interest in digital transformation, with AI knowledge being a plus. Why Join? ?? Work with a forward-thinking IT consultancy in the heart of London. ? Hybrid working with flexibility. ?? Career growth opportunities in an innovative team. ?? A collaborative and creative work environment. If you're interested, please apply/send your CV to jasmin.neade@intechnologygroup. In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy.