Copywriter - Digital (On Third Party Payroll) (Mumbai, MH, IN)
Mumbai, Maharashtra 27 days ago
Job Description
No Relocation Assistance Offered
# 162153 - Mumbai, Maharashtra, India
Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Pet Nutrition.
We are recognized for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children’s oral health.
If you want to work for a company that lives by their values, then give your career a reason to smile and join our global team!
Would you like to be part of a team that is building a future to smile about? What about having the opportunity to collaborate with teams across the world, full of stimulating discussions, and making impactful contributions?
If this is how you see your career, Colgate is the place to be!
Our dependable household brands, dedicated employees, and sustainability commitments make us passionate about building a future to smile about for our employees, consumers, and surrounding communities. We, at Colgate, take immense pride in our brand which fuels our workplace to encourage innovative thinking, champion experimentation, promote authenticity and thus contribute to our enduring success.
If you want to work for a company that lives by their values, then give your career a reason to smile...every single day !
Colgate-Palmolive India is looking to add a talented Copywriter to our in-house Content Team. Someone who can communicate clearly and effectively, with experience of working on the conception, design and execution of Performance Marketing Campaigns, Commerce-based creatives campaigns, Influencer campaigns, Social Media Campaigns, Digital films, etc.
Key Responsibilities:
Key Focus Area: Commerce-based creatives campaigns and Performance Marketing Creatives for Platforms
Spearhead the Copy output requirements of the Colgate Content team for Performance Marketing, (Google, Facebook, Instagram etc.), Commerce marketplaces, (Amazon, Flipkart, Nykaa, Myntra, Big Basket etc.), Website, Topical and Moment marketing on Social Media Platforms.
Conceptualizing, ideating and creating copy & campaign collaterals for the entire marketing funnel (Attention, Consideration, Purchase and Loyalty)
Concept and execute sound creative ideas for email, digital, social, video and other marketing communications in an efficient manner
Work with Copywriters, Senior visualizers, product photographers, in-house and freelance studio partners and other Creative team members to ensure creative vision is achieved and brand expectations are met
Work across multiple Colgate-Palmolive portfolios - Oral Care, Personal Care Products etc. to produce rich copy to win on digital platforms - social and commerce
Ensure the copy is clear, true, on-brand, and meets all legal, partner, and best practice requirements
Organize, maintain and oversee creative standards and brand experience guidelines (Colgate BEX)
Manage multiple deliverables at one time to meet aggressive deadline
Set-up an agile creative development practice within the Colgate-Palmolive marketing team
4-6 years of active agency experience in digital copywriting and a fair grasp of the digital landscape
Impeccable writing skills and command of the English language. Strong grasp of grammar, punctuation, usage.
Collaborative attitude to partner different verticals (Marketing, Brand, Social Listening etc.)
Ability to take ownership of projects, as well as willingness to step in to help others as needed
Experience of working on digital first brands: Zepto, Blinkit, Swiggy etc.
Demonstrated understanding of and curiosity about current and emerging digital trends
Ability to collaborate, concept, write, edit and present. Provide others with direction without needing much intervention
Experience of working on Consumer Product Goods (CPG)
Experience of working on Commerce marketplaces: (Amazon, Flipkart, Nykaa, Myntra campaigns)
High levels of motivation and perseverance with a strong sense of conviction in your ideas, plus the skills and confidence to express them.
To be considered for this position, please do share links to your work/portfolio with an updated resume. Online portfolio of writing samples is required for consideration.
Our Commitment to Sustainability
With the Colgate brand in more homes than any other, we are presented with great opportunities and new challenges as we work to integrate sustainability into all aspects of our business and create positive social impact. We are determined to position ourselves for further growth as we act on our 2025 Sustainability & Social Impact Strategy.
Our Commitment to Diversity, Equity & Inclusion
Achieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve —and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect and have the support of leadership to impact the business in a meaningful way.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please contact Application_Accommodation@colpal.com with the subject "Accommodation Request" should you require accommodation.
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