Marketing Director Salary in Ottawa, Ontario
$59K
20% Low Band Avg
CAD $78K
Average
$96K
80% High Band Avg
- Bonus: 4,432
- Commission: 13K
Salaries based on experience level
The Average Entry Level salary of Marketing Director in Ottawa, Ontario is CAD $58K/yr, this salary increases 25% to $73K/yr when reach Mid Level Career.
From Mid to Senior Level the average salary increases 39% from $73K/yr to $103K/yr.
Salary Compared to Canada National Average Salary
- Marketing Director in Ottawa, Ontario Salary
- vs
- Marketing Director in Canada Salary
The Average Salary of Marketing Director in Ottawa, Ontario is $78K/yr. This is -13% lower ($-12,080) compared to Canada national average salary of $90K/yr.
Salary Compared to Ottawa City Average Salary
- Marketing Director in Ottawa, Ontario Salary
- vs
- Ottawa, Ontario City Average Salary
The Average Salary of Marketing Director in Ottawa, Ontario is +31% higher (19,002) than the average salary for the city of Ottawa, Ontario $59K/yr.
Marketing Director job description
Job Title: Marketing Director
Overview/Summary of the role:
A Marketing Director is responsible for the creation and implementation of marketing strategies that promote the company's products, services, and brand. This role requires an individual with a deep understanding of market trends, consumer behavior, and the ability to lead teams to achieve marketing objectives.
Responsibilities and Duties:
- Develop and execute marketing strategies that align with the company's goals and objectives.
- Conduct thorough market research to identify potential customers and their behavior, and then use that information to create targeted marketing campaigns.
- Develop and manage the marketing team, assigning tasks and delegating responsibilities to team members.
- Collaborate with other departments, such as sales and product development, to ensure that the brand message is consistent across all channels.
Marketing Director interview questions
Interviewer: Thank you for taking the time to interview for the position of Marketing Director. Can you start by telling us a bit about yourself and your experience in marketing?
Candidate: Yes, thank you for having me. I have been working in marketing for the past 10 years, with experience ranging from brand management to digital marketing. I have managed teams and developed successful campaigns for a variety of industries, including healthcare and finance.
Interviewer: That sounds great. Can you give an example of a successful campaign you developed and executed?
Candidate: Sure. In my previous role, I developed a digital marketing campaign for a healthcare company that resulted in a 20% increase in website traffic and a 10% increase in conversions. We used targeted social media ads and optimized our website for search engines to reach our target audience.
Interviewer: It's important for our Marketing Director to have experience with data analysis. Can you tell us about a time when you used data to make marketing decisions?
Candidate: Yes, I frequently use data to inform marketing strategies. In one instance, I used customer feedback data to adjust our product messaging and improve conversion rates. We analyzed customer reviews and feedback surveys to identify pain points and adjust our messaging accordingly.