Job Duties Evaluate the characteristics of the company's automotive products and services to determine marketing and advertising requirements. · Develop strategies and content for direct and digital marketing campaigns and ensure their effective implementation. · Manage post-campaign analysis to measure performance and report on marketing and advertising metrics. · Develop, maintain, and update the company's social media accounts, managing customer reviews and testimonials. · Prepare or oversee the creation of promotional materials such as reports, press releases, website content, and presentations. · Plan and coordinate company events, including promotional campaigns, customer appreciation events, and community outreach programs. · Manage special publicity and promotional events to attract internal and external audiences. · Assist in drafting and reviewing contracts related to partnerships or promotional agreements.