Marketing Communications Specialist Salary in Melbourne, Victoria
$63K
20% Low Band Avg
AUD $75K
Average
$86K
80% High Band Avg
- Bonus: 3,702
Salaries based on experience level
The Average Entry Level salary of Marketing Communications Specialist in Melbourne, Victoria is AUD $72K/yr, this salary increases 6% to $77K/yr when reach Mid Level Career.
From Mid to Senior Level the average salary increases 29% from $77K/yr to $100K/yr.
Salary Compared to Australia National Average Salary
- Marketing Communications Specialist in Melbourne, Victoria Salary
- vs
- Marketing Communications Specialist in Australia Salary
The Average Salary of Marketing Communications Specialist in Melbourne, Victoria is $75K/yr. This is +5% higher ($3,879) compared to Australia national average salary of $71K/yr.
Salary Compared to Melbourne City Average Salary
- Marketing Communications Specialist in Melbourne, Victoria Salary
- vs
- Melbourne, Victoria City Average Salary
The Average Salary of Marketing Communications Specialist in Melbourne, Victoria is +3% higher (2,700) than the average salary for the city of Melbourne, Victoria $73K/yr.
Marketing Communications Specialist job description
Job Title: Marketing Communications Specialist
Overview/Summary of the Role:
The role of a Marketing Communications Specialist involves creating and implementing communication strategies that effectively promote the brand of a company. This includes developing and executing marketing campaigns through various channels such as social media, email, print, and digital advertising. The Marketing Communications Specialist will work closely with a team of marketing professionals to ensure the delivery of successful marketing campaigns that align with company goals and objectives.
Responsibilities and Duties:
• Developing and executing marketing campaigns, including coordinating the writing and design of marketing collateral and promotional materials, and managing timelines and budgets.
• Creating content for all marketing channels, such as email, social media, and website.
• Conducting research on target audiences and their interests to create effective marketing campaigns.
• Developing and maintaining relationships with media contacts to secure editorial coverage for the company.
Marketing Communications Specialist interview questions
Interviewer: Good morning, thank you for coming in today. Can you please start by telling me a bit about your experience in marketing communications?
Candidate: Sure, I have three years of experience working in marketing and communications for a variety of industries including healthcare, education, and fashion. Most recently, I worked on a rebranding project for a healthcare startup where I redeveloped their website, social media, and email campaigns.
Interviewer: That sounds great. How do you stay current with trends and developments in the marketing communications field?
Candidate: I try to attend industry events and webinars, and also follow thought leaders and influencers on social media like LinkedIn and Twitter. I also subscribe to industry publications like Adweek and Marketing Week.
Interviewer: Can you walk me through your process for developing a successful marketing campaign?
Candidate: Sure, I start by identifying the target audience and their pain points, then I research competitors and industry trends. From there, I craft messaging and a creative concept, and then execute the campaign across appropriate channels. Finally, I measure the success and analyze the results to see what can be improved upon for the next campaign.